Up until that point, The Honest Jones (which is the name she gave her creative work) was mostly taking the form of art direction or set design for films… but let’s be honest, it was anyone that came through the door willing to pay her for creative work. One day a young branding agency came through that ‘front door’ and asked her to make a film that captured the day-to-day life of their studio. It took her way too long to edit and the original cut was over two minutes, but it was a huge success. This gave her the idea that other people might want this style of film, so she packaged it up and One Minute Film was born.
While still running The Honest Jones as a studio, One Minute Film took off and became her main source of work. As One Minute Film grew, so did the team. Her husband, Kristian, started composing the music for the films and interns began to flood her home studio - one even came from France!
Accidentally starting a film company, without having a plan, meant that it could grow naturally and gave it flexibility to give people what they wanted, so to speak. She has since made hundreds of films for brands and companies, like The Iconic and The Grounds of Alexandria (to namedrop a few), also working with a lot of startups and helping many brands launch into the online world.
It’s now been three years and Amanda has decided that One Minute Film is here to stay and ready to grow. So she approached Smack Bang Designs, about giving One Minute Film a strong and elevated branding. With that branding, Amanda and the team are expanding what they’re able to offer - still the same reliable, enthusiastic service and the same relaxed, honest style, weaved into fresh new packages, a new website and online presence. And they’re adding some new elements, like some very practical and down to earth resources to help brands make more films.
You can expect to see a whole lot of new things!
With that in mind we are opening up a mailing list for a community of biz humans ready to set their brands in motion. If this sounds like you, add your email to the list below and let’s make some magic.